Lesson Two: Your Dream Client
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Before you create packages, workbooks or trainings for your business, you absolutely must know who you are creating these offers for. I mean you must REALLY know them-- their dreams, fears, what keeps them up at night.
The best way to get to know them is to ask & to spy. Here’s what you can do to get into the mind of your ideal client.
This lesson is designed for you to describe your ideal client.